The streaming giant's management team has made another successful pivot.

Deeper integrations with the companies’ demand-side platforms and a new Conversion API tool land ahead of the key upfronts season.

Netflix's expanding advertising business and ability to raise prices could fuel additional revenue growth, CFRA Research said. The research firm upgraded the streaming giant to buy from hold. Analyst ...

High valuations and fierce competition from diverse technology and media corporations may restrict future gains.

Warner Bros. Discovery got too expensive for Netflix.

Bringing creators onto the streaming giant dramatically expands ad inventory with content that is inherently monetization-friendly.

“Bridgerton” has become one of Netflix’s most valuable franchises. Audience demand for the show following the first batch of episodes in Season 4 suggests that momentum has been building, which is a ...

Netflix unveils a conversion API; some publishers are using AI tools to expand their footprints; and CFOs are getting more involved in marketing decisions.

Nvidia on Wednesday reported $68.1 billion in sales—a 73% year-over-year increase—even as investors appeared rattled in recent weeks by rapid developments and accelerated spending in AI. Nvidia ...

While Netflix opted for a “stick” approach—systematically blocking unauthorized users and requiring device verification—The New York Times is focusing on voluntary incentives. During the company's ...

Feb 12 (Reuters) - Iron Mountain (IRM.N), opens new tab forecast fiscal 2026 revenue above Wall Street estimates on Thursday, as enterprises ramp up spending on land leases to set up data centers ...

Feb 11 (Reuters) - GlobalFoundries (GFS.O), opens new tab forecast first-quarter revenue above Wall Street expectations on Wednesday, bolstered by strong demand for its chips, and announced a $500 ...