Grocery store loyalty cards promise discounts and special offers, but some are actually designed to make consumers spend more, not less. Instead of helping you save, they use tactics and pricing ...

Although more than half of the top 50 grocery chains today have card-based loyalty marketing programs, many retailers have yet to connect to the missing link that make these programs profitable and ...

SEATTLE Starbucks Coffee plans to change its loyalty card program in December to reward guests with various benefits based on their frequency of visits, the chain said last week. Starting late next ...

Grocery loyalty apps don’t just give you discounts, they track who you are, what you buy, and how often you shop, then use it to target you or sell to advertisers Stores do this because grocery ...

Special perks are not enough anymore, especially for a brand attempting to regain a place in the cultural conversation.

Because your bank doesn’t sell traditional products, its loyalty program might be different than the kind you’re used to from your favorite retailers or supermarkets. If you want to get the most out ...

An in-depth look into the largest airline loyalty program in the world.